Would you like to learn why and how to do video marketing? First why would you want to do video marketing?
The first point here is that it makes you actually an authority on the subject. You know, you just need to get started, face it your first video whatever it looks like it’s not going to be as good as your twentieth or your thirtieth video.
You don’t need to be perfect, keep that in mind, and you don’t need expensive equipment, I’m recording right here with just an iPhone. At most, the videos short be three maybe four minutes tops.
I use a system called Invest, Learn, and Teach. Number one, invest, invest in a course, invest in a product that you’re going to learn something from, and then learn it, L, learn the topic.
Most importantly take the topic there and teach it to people in the video. I use a four step process here when I put together the content and everything about the video. Four steps, intro, question, content, and a call to action.
The intro would be just a few seconds, for example, ‘Hey everybody, Dr. Steve Sabo here, with my video of the day.’ Question, ‘Are you a network marketer or a small business owner, and do you struggle’ …
By the way ‘struggle’ is a really good word to use … ‘With approaching family and friends.’ Content, use what you’ve learned from a course, from a book, from a webinar, and teach it to people here in the video.
Finally, a call to action, here’s where you want to direct people to do something, either direct them to your website, direct them to a blog, tell them to share the video with other people.
Finally, the objective here, it’s very important to remember, it’s not to get a sign up but it’s to have a potential customer come to you, unlike what is done on offline marketing where we approach others.
Dr. Steve Sabo
Email: drsteve@drstevesabo.com
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Phone: 201-697-6097
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